WESTMINSTER JUBILEE CHEDDAR – CELEBRATING THE QUEEN’S PLATINUM JUBILEE

31/05/22

I am a totally unashamed Royalist. I can even remember the visit to New Zealand by the Queen in 1963. In fact, I remember it vividly because the white gloves my Mum bought me for the occasion were blackened by the rail of the special train transporting school children to Dunedin to see Her Majesty.

My gloves were ruined, but my admiration for the Queen has just blossomed over the years. I think it is her amazing diplomatic skills and her stoicism.  Her Majesty really is the world’s greatest public servant.

And for us cheese lovers, Food International has a very special British Cheddar to celebrate the Queen’s Platinum Jubilee. This cheese – a superbly sharp tasting Cheddar – has recently been unveiled by our leading British supplier, Somerdale as a limited edition Westminster Jubilee Cheddar.

Stunning looking 2kg waxed truckles of 12 month aged, sharp Cheddar will soon start appearing on Kiwi cheese counters.  From early June, this special cheese will be available in New World, Pak n Save and Fresh Choice supermarkets in the South Island and selected gourmet retailers in the North Island. Please contact Food International for details of suppliers near you (phone: (09) 276 0826) or email orders@foodinternational.co.nz)

The new Jubilee Cheddar’s vibrant celebratory black, purple and silver branding will give a real sense of theatre and standout appeal to any cheese counter or fixture. It will be showcased at the forthcoming Good Food and Wine Shows in Melbourne (3-5th June) and Sydney (24-26th June) as part of the Somerdale supported English Garden visitor experience. Here visitors will be able to sample the Westminster Jubilee Cheddar and a range of other Somerdale cheeses as well as indulge in a quintessential English Cream Tea.

The launch of the limited edition Jubilee Cheddar will further enhance the Westminster brands position as the leading range of branded British cheese in Australia and New Zealand. The Westminster range is proving increasingly popular with ‘foodies’ who are seeking out quintessential, high quality British cheese that delivers in terms of provenance and taste.

Commenting on the launch, Stephen Jones, Managing Director of Somerdale International, said: “In wanting to celebrate the Queen’s 70 years on the throne we also wanted to celebrate the very best of English cheese making tradition. Our great tasting and stunning looking new limited edition Westminster Jubilee Cheddar does this and we can’t wait to see the waxed truckles appearing on cheese counters across Australasia. In doing so, they will complement and enhance our increasingly successful Westminster branded range that is specially selected to tantalise the taste buds and be perfect for those cheese lovers looking for the authentic English cheddar experience.”

Get in soon and savour this unique cheese. And at the same time don’t forget to toast “God Save the Queen.”

Robyn Yousef

(Your Unlikely Food Blogger)